When digital house hunters reward you by scheduling a visit to your sales center on their busy weekend, you want to be mindful
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Since paid search is now becoming the norm, I've been seeking input from industry thought-leaders so that I can intelligently invest in keyword search that is intuitive to prospects searching for us. And because we live, eat and breathe Builder Marketing,
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I recently interviewed SEO Expert, Julien Brandt, CEO of a successful Digital Agency, Organik SEO, a firm specializing in local search. What got me interested in Julien's perspective is that he has real estate experience. His knowledge about the intersection of Real Estate and Digital Strategy informs
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Builders are using email marketing to generate leads, and there is no sign that this form of marketing is about to slow down. I've been looking at resources to help our builder clients get the best email marketing results, and I couldn't resist sharing this with you.
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Builder Promotions' clients are building some of the most thoughtfully designed and referral worthy homes in the nation. But when I look at local Google listings for new home communities, it's hard to find a lot of current customer reviews. I have spoken to builder marketers who would like to implement a review system
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According
to Nielsen’s 2013 “Global Trust in Advertising Survey,” 70% of consumers trust online reviews from people they don’t know, up 15% from four years earlier. Ninety-two percent of consumers
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We're launching today. This is our welcome post! Grab a cup of coffee and join the conversation about Home Builder Marketing.
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